ISO 20488:2018

In today's digital-first world, online reviews significantly influence consumer trust and brand reputation. ISO 20488:2018 is the international standard that establishes principles and requirements for the collection, moderation, and publication of online consumer reviews. With rising concerns around fake reviews and biased content, achieving ISO 20488 certification through Quality Asia Certification demonstrates your organization's commitment to transparency, fairness, and credibility in managing consumer feedback.

65% Cost Reduction

60% Sustainability

80%

Customer Attraction

60%

Increase Your Competitive Edge

What is ISO 20488:2018?

ISO 20488:2018 is the globally accepted standard that governs how organizations handle online consumer reviews in a structured, ethical, and consistent manner. It sets clear guidelines on:

  1. Collection of genuine reviews
  2. Moderation processes to avoid manipulation
  3. Publishing reviews in a balanced and non-deceptive way

This standard ensures that consumers can make informed decisions and that organizations uphold trust through responsible review management practices

Why is ISO 20488:2018 important?

As online reviews continue to drive consumer decisions, businesses must ensure their review systems are transparent and trustworthy. ISO 20488:2018 addresses the growing concerns about fake, biased, or misleading online reviews, which can damage credibility and mislead potential customers. Certification to this standard positions your organization as one that values consumer voice and integrity, aligning your brand with international best practices.

What are the benefits of ISO 20488:2018?

  1. Ensures authenticity and reliability of online reviews
  2. Enhances consumer trust and satisfaction
  3. Reduces risk of reputational damage due to false feedback
  4. Strengthens ethical review management procedures
  5. Encourages fair and balanced representation of customer experiences
  6. Meets compliance requirements for digital transparency

What kind of businesses can benefit from ISO 20488:2018?

ISO 20488:2018 Certification from Quality Asia Certification offers the following key business advantages:

  1. ✅ Improved Online Reputation: Builds trust with consumers through verified and fair review handling processes.
  2. ✅ Increased Customer Confidence: Encourages purchase decisions by providing transparent customer feedback.
  3. ✅ Brand Differentiation: Positions your company as ethical and consumer-centric in a competitive market.
  4. ✅ Reduced Legal Risks: Minimizes the risk of consumer disputes related to misleading or manipulated reviews.
  5. ✅ Stronger Digital Strategy: Supports SEO and digital marketing efforts with credible, user-generated content.
  6. ✅ Compliance Readiness: Aligns your organization with international standards for responsible online behavior.


Top Tips on making ISO 9001 effective for you.

#1

Top management commitment while practicing and accomplishing the standard is the key to success.

#2

Keeping staff informed about the ongoing practices, a well-communicated plan would increase the motivation and zeal of working in them.

#3

Making sure that the various departments of the organization work as a team for the benefit of the organization and customers as well.

#4

Review systems, policies, processes, and procedures for a smooth working of QMS.

#5

Speaking to customers & suppliers while getting feedback & working on improvements.

#6

Training staff carrying out the internal audits with the opportunity for improvement.

#7

Celebrate your achievement and use the QualityAsia Assurance Mark on your literature, promotional material, and website.

#8

Ensure continuous improvement by regularly reviewing and updating your quality management practices.

#9

Promote a culture of quality by encouraging innovation, accountability, and employee involvement at every level of the organization.

Why QualityAsia?

QualityAsia always vanguard in the auditing and governing of internationally acclaimed standards practices. At QualityAsia, we focus on driving the success of our clients through creating excellence with our trained professional auditors. The content of our service provision, comply with international certification rules defined by the accreditation bodies without burning a hole in your pocket. We will take you through the journey of audits with our best kept audit practices, viz.:

Initial Certification – Stage 1 (Preparatory Phase)
  • Thorough documented information review.
  • Exchange of information with staff through online or onsite presence.
  • Identification of key performances, processes & objectives as per the standard requisites.
  • Analysis of facilities, infrastructure, systems and processes in regard with the requested certification scope with a resource allocation review.

Initial Certification – Stage 2 (On-site Audit)
  • Measurement, reporting & reviewing the performances against key performances objectives.
  • Reviewing the suitability of the system meeting the legal, regulatory & contractual requirements.
  • Operational control of processes, internal audits & management reviews while understanding the responsibilities for the policies.
  • Conclusion based on prescriptive requirements, policy, performance objectives, staff skill, operations, procedures, internal audits, etc.


    Surveillance & Certification Renewal

    Drawing out the scrutiny on various aspects of the previously done audits on effectiveness while reviewing the various processes and control of the operations in the QMS and finally going for the recertification.

Whatsapp